"FOR WOMEN'S STYLISH ACTIVE LIFE"
For all women who want to enjoy a stylish and active life every day.
Along with the increase in the number of population who participate in sports, such as running, yoga, and others, Jun Co., Ltd. believes that "Athleisure" (an acronym of athletic and leisure), which is a trend among women in the United States to wear sportswear in daily settings, such as in casual occasions, offices, and others, will become popular in Japan. Thus, in collaboration with "NIKE", the company will open a flagship store "NERGY", which offers an active lifestyle for contemporary Japanese women and is based on the concept of the fusion of fashion and sport, in Shibuya in September 2015.
NERGY is built upon four contents, which are fashion, lifestyle goods, beauty, and food.
Fashion... to stimulate "DO SPORTS", 50% of the fashion products are developed from NIKE's sportswear products, such as running shoes and training wear. The Nike products that are created by superior technology provide authentic values to Japanese women. The remaining 40% of the fashion products consist our original brand "NERGY", which is mainly based on the "Jeaning Casual" style, and 10% of them consist of brands selected from inside and outside Japan, including "Outdoor Voices" which was sold for the first time in Japan.
Lifestyle goods... We develop lifestyle goods based on various settings to offer a new active lifestyle. There are items only available at specialty stores and custom-made items, such as NERGY's original body massager, organic towel with a logo, original shoelaces, and others.
Beauty... For Japanese women, it is important to stay beautiful, even when doing sports. In "NERGY", we developed a Japanese cosmetic brand, "THREE". The handling of skin care products is the first attempt in the select business condition. We are also offering a self-gelling nail brand "GRANJE", which does not get damaged much during exercise and can be changed easily, as well as an inner-beauty care product to beautify women from the inside.
Food... We are developing packaged drinks that are suitable to be consumed before and after an exercise, as well as packaged food and similar products that can be consumed easily to promote the wellness life and are popular among women, such as granola, dried fruit, and organic candy.
Friday, September 4, 2015, LUMINE Shinjuku 2 POP-UP STORE will be opened.
Before the opening of "NERGY SHIBUYA", a pop-up store will be opened at LUMINE Shinjuku 2.
【 Shop Location 】
NERGY SHIBUYA
1-15-8 1F,Jinnan,Shibuya-ku,Tokyo